Practical SEO Strategy and Tools for Websites

1. Market positioning, Competitor analysis and Market trend:

One useful tool for analyzing each niche is Google Trends. google.com/trends. You can compare two or more search terms in the Search Terms section. You can view the related terms as well.

2. Check website speed (Server Speed) and Website security:

www.findmyhosting1.com. To write your own privacy policy (www.easyriver.com/myprivacy.htm).

3. Browser and Device Compatibility:

browsershots.org, www.crossbrowsertesting, Adobe BrowserLab

http://quirktools.com/screenfly

4. Resolution Test:

https://chrome.google.com/webstore/detail/resolutiontest/idhfcdbheobinplaamokffboac cidbal?hl=en.

6. On-site Optimization or Check SEO Friendly Website:

URL Structure, Website Design Structure, Website Navigation, SEO Website Functions
– Create a Website Sitemap: www.xml-sitemaps.com.
– Create a Robots.txt File: www.mcanerin.com/EN/search-engine/robots-txt.asp
– Using the Nofollow Attribute: Anchor Text
– Build an htaccess File www.htaccesstools.com
– website’s indexing status: Site: sitename.com
– Redirect Non-WWW Traffic to WWW: 301 Redirect
– Scan Errors with W3C Markup Validation: http://validator.w3.org
– Select Website Keywords: Focus on Limited Number of Keywords, Use Head Term Keywords, Use Long Tail Terms, Optimize Website Keywords
– Apply Keyword Optimization: www.semrush.com
– Analyze Bing Search with SEMrush
– Analyze Keywords with Keyword Discovery
– Use Keyword Competitors Tool
– Use Keyword Trends Tool
– Compare Keywords with Yahoo Clues
– Work with the YouTube Keyword Tool
– Analyze Your Website with Web SEO Analytics: www.webseoanalytics.com.
– Backlink Analysis tool

-Tag

– Develop CSS and HTML Clean Code

– Improve the Content Loading Time: http://tools.pingdom.com/fpt /www.gorank.com/analyze.php(keyword density)

– Use Internal Links (www.google.com/webmasters/tools and www.seochat.com/seo tools/site-link-analyzer)

7. Off-page SEO

– Find a domain history (www.domaintools.com)
– Review Website Backlinks (Type link: _http://www.
mashable.com)
– Gather website information(www.opensiteexplorer.org)
– Compare Traffic for Websites(Alexa rank: www.alexa.com/toolbar-creator)
– Google Page Rank(www.seomoz.org/google-algorithm-change)
– Submit Your Website to a Link Directory(http://dir.yahoo.com/www.dmoz.org)
– lists of directories(www.directorycritic.com)
– Submit to the Article Directories(http://ezinearticles.com/ http:// goarticles.com/www.galoor.com)
– professional articles services(www.mediapiston.com/www.godotmedia.com)
– Get Paid Backlinks(www.text-link-ads.com)
– Guest Posts(www.payperpost.com)
– Submit Press Releases(www.free-press-release.com/ www.prweb.com, www.prnewswire.com, and www.24-7pressrelease.com)
– Link Exchange(www.linkmarket.net)
– Provide Useful and Professional Content
– Use Attractive and Representative Heading Titles
– Write for Your Reader
– Drive Readers to Interact
– Use a Personal Voice When Possible
– Check Duplicated Content(www.copyscape.com)/( www.dustball.com/cs/plagiarism.checker)( www.plagtracker.com)
– Duplicate compare tool: www.diffnow.com/www.quickdiff.com/ www.diffchecker.com
– Check Content Grammar and Spelling(www.spellcheck.net)
– Professional language editors(www.whitesmoke.com)
– Check keyword density(www.internetmarketingninjas.com/seo-tools/keyword-density)( http://tools. seobook.com/general/keyword-density)
– Create a RSS Feed with FeedBurner: http://feedburner.google.com
– Create a Feed Subscription Form: http://feedburner.google.com/
– RSS feed readers: www.google.com/reader, www.bloglines.com, and www.netvibes.com
– Professional writing services: www.mediapiston.com
– Article template
– Working with Google Analytics
– Find Website Keywords
– Using Search Engine Webmaster Tools: www.google.com/webmasters/tools/
– Verify Your Website for Google Webmaster Tools
– Site verification options(www.name.com/Google_vertification_file.html)
– Submit a Sitemap to Google Webmaster Tools
– Test Sitemap/ index sitemap links
– Configure Google Webmaster Tools Settings
– Check for Google Crawling Errors
– 404 error/ the Crawler Stats page
– Preview Your Website as Googlebots
– Submit a Website to the Bing Webmaster: www.bing.com/toolbox/webmaster
– Use the Bing SEO Analyzer

8. Working with Social Media and SEO

– Facebook/twitter/google+/LinkedIn/Pinterest
– Customize social media sites to increase traffic
– Manage Social Accounts Using HootSuite

9. Work with Social Bookmarking Sites

– to get traffic from Delicious & other booking sites

10. Working with AdWords

See my Adowds Page

11. Applying SEO to WordPress Blogs

– difficult for search engine spiders to crawl large files
– the layout should be user friendly
– display the content in the top portion of the page
– have balance between text and images
– Use plugins wisely because they make a site slower
– Install the W3 Total Cache Plugin(www.seofocus.net/wp-admin/)( http://wordpress.org/extend/plugins/wp-super-cache)
– Set Up the All in One SEO Plugin
– Set Up Permalinks
– Install the SEO Friendly Images Plugin

12. Monetizing Your Website

– Consider the Advertising Formats: Text Ads/ Image Ads/ Flash Ads/ Video Ads/ E-mail Ads

– Create AdSense Ads
– Block AdSense Advertisers’ URLs
– Block Ads Using the Ad Review Center
– Position AdSense Ads
– AdSense heat map
– check the different AdSense standard sizes
– Create Chitika Ads/ www.adbrite.com/www.cj.com/ www.clickbank.com/http://buysellads.com